Information You Give Us.
When you interact with our website, you may choose to provide information that could reasonably be used to identify you specifically (“Personal Information”), such as your contact information (e.g., name, e-mail address, postal address, and telephone number). You may also choose to provide information that is demographic, aggregated, or does not otherwise identify you specifically (“Non-Personal Information”), such as your gender, ZIP code, or other information when that information is not used with Personal Information.
Information We Automatically Collect or Receive When You Use Our website.
Whenever you interact with our website, we, as well as any of our third-party service providers, may use a variety of technologies that automatically or passively collect information about how the websites are accessed and used (“Usage Information”). Usage Information may include, among other things:
• Your browser type and operating system;
• Your geographic location (if you consent to that) (for example, when you check-in or walk-in to a location); which may be collected using various technologies such as Wi-Fi, GPS or Bluetooth, while you are actively using the website and/ or while the website is running in the background of your Device;
• Sites you visited before and after visiting the website;
• Pages you view and links you click on within the website; and
• Information about your interactions with e-mail messages, such as the links clicked on and whether the messages were opened or forwarded.
Usage Information does not typically identify you (and thus we treat it as Non-Personal Information), but if we associate it with you as a specific and identifiable person, we will treat it as Personal Information.
In the course of collecting Usage Information, we may also automatically collect your IP address, Wi-Fi MAC address, Bluetooth MAC address, or other unique identifier (“Device Identifier”) for the computer, mobile device, Wi-Fi card, technology or other device (collectively, “Device”) you use to access the website.
A Device Identifier could also be a randomly-generated group of numbers and letters that is automatically assigned to your Device when you access a website or its servers.
When you visit the website, we may collect your Device Identifier. A Device Identifier does not typically identify you, but if we associate it with you as a specific and identifiable person, we will treat it as Personal Information.
Cookies and Similar Technologies.
We may allow third parties to place and read their own cookies, web beacons, and similar technologies to collect information through the website. For example, our third-party service providers may use these technologies to collect information that helps us with traffic measurement, research, and analytics.
You can also learn more about cookies by visiting www.allaboutcookies.org, which includes additional, useful information on cookies and how to block cookies using different types of web browsers.